MADigitalPro
Motor Vehicle Accident Case Acquisition
What did your last ten signed cases actually cost to acquire?
If the honest answer is a number your agency estimated after the fact, you are making six figure budget decisions on a figure nobody can verify.
We build motor vehicle accident acquisition systems where that number is live, tracked to the individual ad, and updated daily.
No deck. No pitch. We look at your live ads together.
Ad impression to signed retainer. Five stages, every one measured, so cost per signed case is a fact, not an estimate.
The number your dashboard cannot show you
Two firms. Identical dashboards. One is losing money.
Firm A
Firm B
Same spend. Same cost per lead. Same green dashboard. One firm is building a practice. The other is funding an agency.
Your ad platform cannot tell you which one you are, because it stops measuring at the form fill. Everything that decides profitability happens after that.
That gap is the entire problem we solve.
What the gap costs while nobody is measuring it
At $40,000 a month in media spend, a 0.7 point swing in lead to signed rate is roughly $28,000 a month in wasted acquisition cost. Over a year that is $336,000 spent finding people who were never going to sign.
Most firms carry that gap for eighteen months before anyone measures it, because nothing in the reporting makes it visible. The dashboard stays green the entire time.
MVA Acquisition
Four things we do differently
We instrument the full chain before we spend a dollar.
Ad impression, click, consent capture, lead routing, intake disposition, signed retainer. Five stages, all connected. Most agencies build the first two and estimate the rest.
We optimize against signed cases, not form fills.
Fed raw lead volume, the algorithm learns to find people who fill in forms. Fed qualified and signed outcomes, it learns to find people who have cases. Those are different populations and they cost different amounts.
We build creative that will not cost you a bar complaint.
No wreck footage. No cash imagery. No implied settlement figures. The operators running that creative are lead generation brands with no bar exposure, cycling through disposable ad accounts. You cannot run that model with your name on the door.
We know your state changes the math.
Thirteen no fault states apply PIP thresholds that materially suppress signed case rates. If your current agency runs the same creative and the same bids in Michigan and Texas, they are not accounting for the largest variable in your funnel.
A measured result, stated plainly
Client identity withheld under a white label agreement. Past performance does not guarantee future results.
Who we work with
We are a fit if you
- Run a 3 to 15 attorney personal injury or MVA practice
- Already spend on paid media and cannot verify what it returns
- Will give us intake disposition data, or let us help you start capturing it
- Want to own the acquisition system rather than rent it indefinitely
We are not a fit if you
- Want the cheapest possible shared leads
- Cannot or will not connect intake and CRM data
- Expect creative that implies outcomes or settlement amounts
- Need results inside 30 days. Signed case data takes 60 to 90 days to become meaningful
We turn down more firms in the second list than we accept from the first. If we are not the right answer, we will tell you on the call and point you somewhere better.
Do not hire us. Hire the diagnostic.
Fourteen days. $2,500. We audit your spend, map every break in your attribution chain, review your creative against bar and platform rules, and hand you a 90 day roadmap.
The roadmap is yours whether you continue with us or hand it to another agency. If you do continue, the full $2,500 credits against your first month.
20 minutes. We will tell you on the call whether the sprint is worth your money.